“Our employees are on fire with this!” “Our new employees are just eating it up!” “I am getting more accolades from customers than ever.” “In my entire career, I have never seen anything as powerful as ProPractice for building skills.” “I expected push-back from experienced employees, but it hasn’t occurred…it is the best program we have ever had.” “I have never seen anything move as quickly in terms of getting results.” “This could become addictive.” “You use it with your own words, so you are not like a computer or robot. “I love that it re-creates as close as you can get to a real-life experience in a learning mode.” “It accelerates the process of learning and process ‘concreting’ and mapping of the information in your mind.” “It gets as close as you can get to a live scenario. You interact with the avatar and you really believe you are talking to somebody.” “The study and practice are so flexible that it will appeal to any type of learner at any age.” “You are saying the scripts without even thinking about it!” “It’s self-paced and self-directed.” “I like the ability to use it every day at any time.” “It helped me become a more confident adviser to my clients.” “No negative feedback from customers at all.” “They think it’s fun, value-added and love the repetition.” “The ability to practice away from customers is absolutely critical to our success and our customer experience.” “It takes the emotion out of it. I am not trying to impress my manager. I am trying to improve myself.” “We have changed our behaviors and are doing things differently and better.” “People don’t have to memorize a script word for word, but have to get the Key Elements right.” “It reminds me of a video game.” “What I am seeing is involved leaders, which is absolutely fantastic!” “I am hearing about not only the confidence of the employees, but of the managers as well!” “The ability to have at your fingertips a coach to focus on any specific area at any time is a very powerful tool.” “I think the biggest benefit of this for employees is increasing their ability to handle objections.” “I have always believed that it is essential to repeat stuff and circle back. ProPractice builds this into a great process.” “People like to learn differently, and this works for that.” “I like that the program challenges you. I like to beat the program.” “It helped me build more confidence and become a more confident adviser to my clients.” “It solidified things I was struggling with.” “It’s great that ProPractice covers the different learning styles.” “I like the ability to use it every day at any time.” “We now talk about maximizing every meeting with the customer.” “The objections are real-world, and responses work to overcome them.” “I wish I had this a long time ago.” “I like this. I see this as a very valuable way to learn.”

ProPractice

Build Verbal Muscle Memory
with AI Roleplay & Coaching

ProPractice AI gives customer-facing teams a safe place to

practice real conversations and get instant AI feedback —

so they perform consistently in every conversation.

ProPractice AI is an AI-powered practice and coaching platform that turns training into real-world performance — so every customer conversation is consistent, confident, and on-message.

Cloud-based · Any device · Any language · Built on proven

practice-and-coaching science — now AI-powered.

ProPractice

incorporates the vital training and coaching elements

in pro-sports and the performing arts for verbal skills in business.

Realistic AI Practice

Practice that actually changes behavior

Practice real scenarios with video role-plays and best-practice models — what to say and ask, and how to say it. Record and replay your reps, then get instant AI scoring on both content and delivery.

Instant, Scenario-Based AI Coaching

Specific feedback on every rep

Coaching that links directly to each module, with scenario-specific feedback on content and style. Interactive AI coaching and fail-safe self-coaching make every manager an effective coach — and help reps improve on their own.

Build Practice Scenarios in Minutes

Full modules ready in under an hour

Spin up new practice modules the moment you need them. Spot a new best practice or a new challenge, build and roll one out fast, then update or reconfigure it anytime — scalable and flexible for every team.

A Practice and Coaching Culture That Sticks

Consistent performance, at scale

Strong cultures last; one-off ‘training inoculations’ don’t. ProPractice AI builds verbal muscle memory and lasting habits through repeated practice — grounded in neuroscience, not outdated models — so strong performance becomes how your team works.

“Major impact across all levels of experience – new or experienced employees. It doesn’t matter, they are seeing a lift.” - Managers’ Comments About Employees’ Experience with ProPractice “By doing the ProPractice Process, like two or three times a week, what I am trying to learn is now fully planted in my head…and it just kind of flows. It’s easier to speak with clients, because I know what I am going to say.” - Employees' Experience with ProPractice - Managers’ Comments About Employees’ Experience with ProPractice “The team is embracing ProPractice, understanding the process, and actually enjoying seeing themselves improve.” - Call Center Training Managers' Comments “This could replace all forms of learning that we do. This should be the way that we do all our product, promotions, and campaign training.” - Senior Managers’ Comments About Managers’/Others’ Experience with ProPractice “In all sincerity, I am blown away by the amazing progress the Managers are making...the daily focus, the daily practice, the visibility of the coaches.” - Managers’ Comments About Employees’ Experience with ProPractice “Before ProPractice, the employees would go into conversations with clients and have nothing but anxiety. ProPractice has reduced their anxiety and they are having tremendous success, which they did not have in the past.” - Call Center Consultants’ Comments “I am very competitive. I am going to rock this. This is a lot better than reading the training documents we normally get. I am learning things I thought I already knew.” - Call Center Training Managers' Comments “We should use this throughout our company, even in the area of building social interaction skills, especially for our newer employees.” - Call Center Training Managers' Comments “This is the perfect way to do new-employee induction training. They will get up-to-speed faster and at a higher-quality level than ever before.” - Managers’ Comments About Employees’ Experience with ProPractice “The Modules on Overcoming Objections had a huge effect on our folks. We get nothing but positive comments and success stories.” - Senior Managers’ on Managers’/Others’ Experience with ProPractice “In all sincerity, I am blown away by the amazing progress the Managers are making...the daily focus, the daily practice, the visibility of the coaches.”

WHAT OUR CLIENTS SAY

Testimonials – Case Studies – Unequivocal Results

Bottom Line Results

Examples include contact centers, retail, postal industry, healthcare, insurance industry and banking industry.

Rave Reviews

Real-world client quotes from Employees’ to Senior Management

Testimonial: Bpost

Belgian Post Group – Is one of the largest civilian employers in Belgium. Responsible for the delivery of National Mail, International Mail, and Financial Services.

Testimonial: GGBC Kenya

Discover how ProPractice (formerly Performance Drilling) through GGBC helped marginalized girls in Kenya break out of the circle of poverty forever.

Read Testimonial

Case Study: Training Partner in India

Discover incredible results achieved by our training partner located in India specializing in Life Insurance, Health Insurance and Hospitals.

Collections Department

Results from collections department of a large international bank.

Ready to turn training into real performance?

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Clients